News — cruelty foundation

Step into the spotlight, beauty seekers, for today we're diving into the lesser-known chapter of the cosmetic realm – a tale that tugs at the heartstrings. Now, fair warning, dear souls, the path we tread is bittersweet, but it's a truth that deserves to be shared.

Picture this: a hidden ingredient named Mica dances its way into countless cosmetic concoctions. But beneath its shimmering facade lies a story that's both sorrowful and shocking. Brace yourselves, for we're about to embark on a journey that unveils the untold.

For those who aren't yet acquainted, allow me...

Alright, fellow beauty adventurers, gather 'round because we're diving into a daring quest: the epic battle against those pesky dark circles! Now, I've been in the same boat – you know, the one sailing through the sea of concealers, correctors, and hope. But fear not, for I've uncovered the secrets to camouflaging those shadows like a pro!

Let's tackle the biggest dark circle faux pas head-on. Picture this: you slather on a heavy-duty, super creamy concealer, and boom – dark circles are history, right? Not so fast! Here's the plot twist: when we unleash our million-dollar...

Buckle up, because today, we're spilling the beans about the dazzling dynamo known as Paige - the radiant force that ignited the creation of our illustrious "Paige" foundation shade, one of our six sensational award-winners!

Picture this: Paige, the vivacious medium-to-warm tone named after none other than the spirited soul who's been our founder's partner-in-crime since the dancing days of yore. Despite the whirlwind of life's commitments, these two are a friendship masterpiece, painted with laughter and sealed with memories.

But wait, there's more! Paige's journey itself is like a symphony of triumph. Once upon...